by Caitlin H,
Mar 25, 2024
The healthy prepared meal delivery market has exploded in recent years. A report published on The Business Research Company website valued the global market at $13.32 billion in 2023, predicting it will reach a staggering $22.99 billion by 2027.
This market consists of companies that send customers fresh or frozen prepared meals that are individually portioned and aim to support a healthy diet. Most providers offer a range of meal plans for unique diets, such as vegetarian, low-carb, calorie-controlled, Mediterranean, and more.
Convenience and the time-saving aspect of the meals are likely significant factors pushing the industry’s growth. In this article, we look at the types of people who can potentially gain the most from freshly prepared, healthy meals delivered right to their door.
Singles with Demanding Jobs and Busy Lives
Single folks with jobs that occupy a large part of their time are among those most likely to find themselves ordering greasy, unhealthy takeout or hurrying through a drive-thru more than once a week. The late (or early!) hours make it challenging to find time to shop or cook, and that’s a recipe for unhealthy eating and the potential weight gain and health problems that come with it. Ordering from a meal delivery service like Diet-to-Go removes that worry by allowing them to stock their fridge with healthy, prepared meals that they can simply heat and eat — no yelling at the drive-thru talk box required.
Parents of Young Children
“Where does the time go?” That’s a question parents of young children find themselves asking often. Days fly by, and temptations to grab handfuls of unhealthy snacks or order an easy (but unhealthy) meal from a local restaurant are commonplace when trying to manage the nonstop demands of caring for little ones. Meal times can be especially challenging as picky eaters throw temper tantrums when they are served wholesome meals. These reasons are why having delicious, portion-controlled meals from a trusted company can make all the difference, particularly for moms trying to lose the baby weight* and make themselves a priority, too.
Working Couples
Anyone who’s ever lived with their partner knows that one of the most cumbersome questions of the day will consistently be, “What do you want to have for dinner?” If there’s a little time left over after the busy workday, one may offer to cook — but, more often than not, they’re also just as likely to “pick something up on the way home.” Subscribing to a prepared meal delivery service like ours is a simple way to kick that question to the curb and ensure both partners have an easy, healthy, delicious meal ready and waiting for them the minute they walk in the door.
People with Dietary Restrictions
If you have diabetes, want to try low-carb, are a vegetarian, or have some other dietary restriction, a healthy meal plan may be just the thing for you. Diet-to-Go offers meal plans specifically made for vegetarians and people with type 2 diabetes. We also have plans for people following keto or Mediterranean diets, as well as general, calorie-controlled plans for individuals who want to lose weight.
People Who Hate Cooking
Cooking is an extraordinarily popular activity in the U.S. and internationally, but it’s certainly not for everyone. On the contrary, many people prefer the convenience of eating out and not having to make their meals. That’s all well and good, but it can make eating healthy challenging as it’s difficult to know exactly what restaurants put into their meals and if the calorie counts listed are correct. Getting freshly made, packaged meals delivered right to their door is an excellent solution for these individuals because it gives them wholesome, nutritious food without the kitchen struggles.
Busy College Students
College students living off campus often juggle classwork, exams, and side jobs simultaneously. They’re unlikely to have a minute to themselves in the evening to even think about preparing a wholesome meal, making them perfect candidates for receiving healthy, individually portioned meals they can heat up and eat in minutes so they can keep their full focus on building a foundation for lifelong success.
Retirees
Retirement is a wonderful thing that includes more free time for people to do what they love, foster positive relationships, and enjoy the fruits of their years of labor. And while it’s true that many retirees find themselves with plenty of time on their hands to cook, it’s also true that they are more likely to live alone or with a partner and lack the need to cook massive meals for their family. That’s why many Diet-to-Go customers are retired folks who want to spend their golden years doing activities they didn’t have time to do while working while eating healthy meals that help them maintain an active lifestyle.
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Since 1991, Diet-to-Go has been creating and delivering delicious, healthy meals to satisfied customers throughout the continental U.S. Our mission has always remained the same: helping customers from all facets of life lose weight* and maintain a healthy lifestyle. Our customers receive delicious, chef-crafted, portion-controlled meals that taste amazing — which we believe is vital to our success. Epicurious rated our meals No. 1 in a blind taste test, beating out other key industry players like Nutrisystem, eDiets, and Biggest Loser.
Check out our five meal plans and sample menus here, and get started with us today!
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Author: Caitlin H
Diet-to-Go Community Manager
Caitlin is the Diet-to-Go community manager and an avid runner. She is passionate about engaging with others online and maintaining a healthy, active lifestyle. She believes moderation is key, and people will have the most weight loss success if they engage in common-sense healthy eating and fitness.